Qian Xia Lake Crowen Plaza
Area Coverage: Qianxia Lake, Building area: 62291 ㎡
Questions:
1. How to differentiate the positioning by taking advantage of Qianxia Lake national tourist resort?
2. How to maximize the local characteristics and explore the project driver?
Solutions:
1. The project is located in the scenic spots by hills and waters, endowed with beautiful natural and ecological environment
2. Qingtian is known as “the hometown of overseas Chinese” with obvious internationalization attributes, helping strengthen commerce and trade to build a world-class exchange platform
3. Dual elements of ecology and culture: based on Qianxia Lake landscape resources and incorporated with Qingtian local and traditional Chinese culture, the project shows the charm of Qingtian
- Qingtian DNA - local building materials, decoration, history display and cultural heritage: from building to decoration, from building materials to hotel supplies, are all from Qingtian
- Culture summer camp, carrier for overseas Chinese children to seek roots and inherit Qingtian spirit: meet the needs of Overseas Chinese and their children to experience traditional Chinese culture and feel the appeal of Qingtian spirit - home of Qingtian, summer camp to seek roots
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